Set-up for photo shoot

Photo shoot set-up

The following pictures are of my set-up for my photo shoot of Penneys/Primark brand of clothing. This set-up was improvised as I had no access to an actual photography studio. I also had to improvise the model as I couldn't risk getting Corona virus of any of my friends who volunteered to be models for me.

How I set up my make shift photo shoot was by first restricting the amount of light in the room by pulling the blinds and closing the curtains. I had to also cover the glass on the  doors to restrict extra light coming in. I then used bed sheets as my white background and also used a phone's flash as well as a head torch to control the light in the room, I had another phone at the side for an external light source.

Proposal for advertisement

Proposal for advertisement assignment

The client/company that I will be representing in my advertisement will be "Boots". They are a Pharmaceutical Healthcare Beauty store which sells reasonable priced cosmetics/toiletries ranging from shower gels and shampoos to deodorants.

The product that I will be advertising will be a range of cosmetics and toiletries bought from Boots. There will be a mix of both male and female products and be of many different brands available in the shop.

The target audience which I hope will be interested in the products will be mainly young people (both male and female) as the products being mentioned, young people would care more about, such as specific brands like crew .

I would expect to see this advertisement social media websites where young people are obviously gonna visit, include them in YouTube ads as they will be more likely viewed there than on T.V and them maybe at bus-stops where people who are waiting on the bus can view it.

I plan on using an external light source from a flash light and a phone camera light as they all have varying levels of light intensity allowing for different amounts of lighting.

I will experiment with a number of props including reflective material, water and natural light which I feel will make the photos more interesting as well as making the toiletries\cosmetic items stand out.

Product Images

 The above product shot was chosen as I thought it was a good example of a product being adapted to the times, i.e the spread of the Corona virus. It's able to use people's fear of the disease so that the product it's advertising will be sold.

 I chose to include the above product shot as it focused on how being unique can be beneficial as you are able to stand out from the crowd, even when you do the same as everyone else.

The above photo shot was chosen as it shows a many different style and brand of shoe that overall remain similar and that most people today will own at least on of the types shown.

Le Désespéré

The portrait Le Désespéré by Gustave Courbet shows a man who looks as if he is having a meltdown. I like it cause you can see fear and stress shown on the mans face.

Image couldn't be added to blog for some reason, so here's a link